SUNLAND PARK, NEW MEXICO – In a move signaling the evolving landscape of cannabis retail and community engagement, Mango Cannabis, recognized as New Mexico’s largest cannabis retailer, is set to host an ambitious music festival to celebrate the grand opening of its Sunland Park location.
Dubbed “Mango Del Sol,” the event is scheduled for Sunday, June 22, 2025, taking place from 2:00 pm to 10:45 pm at the store’s address, 1051 McNutt Road. Organizers highlight this undertaking as a potential industry first, where a cannabis retailer directly hosts a full-scale music festival, blending commerce with cultural celebration.
A Star-Studded Musical Lineup
The festival boasts a significant lineup of hip hop artists headlining the event. The roster includes acclaimed names such as That Mexican OT, OhGeesy, Paul Wall, Baby Bash, and Play-N-Skillz. Their performances are anticipated to draw a large crowd, reflecting the vibrant music scene and its intersection with new cultural touchpoints like the legal cannabis market.
Supporting the headliners is a diverse group of opening acts, featuring artists Krystall Poppin, Natalie, Coyote, and El Dusty. These artists are expected to set the stage for the main performances, contributing to the overall energy and atmosphere of the day.
Beyond the Music: Comedy, Art, and More
“Mango Del Sol” is not solely focused on musical performances. The event incorporates various elements to create a comprehensive entertainment experience. Comedic relief will be provided by performers Chingo Bling and Anthony A., adding a layer of humor to the festivities.
An art exhibit by Mr. Melty will showcase visual arts, offering attendees a different sensory experience. DJ sets by DJ Fat Fingaz are also planned, ensuring continuous entertainment throughout the day, particularly during transitions between live performances.
Presiding over the event as host will be Julio G, a familiar name who will guide attendees through the packed schedule.
An Immersive Event Experience
The grand opening celebration extends beyond the main stage performances. The day will kick off with a morning party element, fostering a lively atmosphere from the start. Throughout the event, attendees can explore offerings from various vendors and enjoy culinary delights from food trucks on site.
“Activations” are also planned, designed to engage the audience directly and enhance the experiential aspect of the festival. These activations are supported by the event’s sponsors.
Partnerships and Offerings
The festival is supported by a range of industry partners and sponsors. Ghost Cannabis holds the position of Presenting Sponsor, indicating a significant level of support and presence at the event. Additional partners involved include Dime, Elevated, Turn’t Up, ALTRD, and Baked Chicken Farms. Their participation underscores the growing ecosystem surrounding the legal cannabis market and the potential for cross-industry collaborations.
For attendees interested in purchasing alcoholic beverages, availability will be facilitated via Ardovino’s Desert Crossing, offering a parallel option alongside the cannabis-centric focus of the event.
In a gesture to attendees, Mango Cannabis plans to distribute a substantial number of exclusive goodie bags. A total of 2,000 exclusive goodie bags are slated for distribution, adding an element of value and memorability for early attendees.
Significance of the Event
Holding a music festival of this scale represents a significant step for a cannabis retailer, particularly in a burgeoning market like New Mexico. It signifies a maturation of the industry, moving beyond simple retail transactions to creating community spaces and engaging with consumers through entertainment and cultural events. The event also serves as a major promotional vehicle for the new Sunland Park location, positioning Mango Cannabis not just as a store, but as a hub for local culture and entertainment in the region bordering Texas and Mexico.
The Sunday, June 22, 2025 date marks a specific moment for both Mango Cannabis and potentially the broader cannabis industry, setting a precedent for large-scale, retailer-hosted public events. The diverse lineup and range of activities suggest an effort to appeal to a wide audience, integrating cannabis into a mainstream entertainment format.
As the event approaches, attention will be on how this festival impacts community perception, sets industry trends, and contributes to the local economy in Sunland Park, New Mexico.
