New York, NY – Nabis, a prominent licensed wholesale platform serving the cannabis industry, has officially unveiled its digital Marketplace in New York State. This launch introduces a sophisticated technology infrastructure designed to address the complexities and inefficiencies inherent in a rapidly maturing market, integrating critical functions such as distribution, financing, and analytics into a single, unified platform.
Navigating Rapid Market Growth
New York’s adult-use cannabis market is experiencing substantial growth. Cumulative sales since 2022 are nearing $1.5 billion, signaling robust consumer demand and a burgeoning industry ecosystem. The momentum is underscored by recent performance metrics: May 2025 alone saw sales reaching $114.6 million. This figure represents a remarkable 100.4% increase compared to May of the previous year, highlighting the accelerating trajectory of the state’s legal cannabis sector.
Such rapid expansion, while promising, places considerable strain on the underlying supply chain infrastructure. Businesses navigating this environment often encounter friction in business-to-business (B2B) transactions, logistical challenges, and complexities in financial management and compliance. The Nabis Marketplace is positioned as a scalable solution specifically engineered to manage this rising demand, reduce B2B transaction friction, and foster sustainable business growth for licensed operators across the state.
A Technology-Driven Approach to Wholesale
The core of the Nabis offering in New York is its digital Marketplace, which acts as a central hub connecting licensed cultivators, processors, and brands with licensed dispensaries. By leveraging integrated technology, the platform aims to bring unprecedented efficiency and transparency to the wholesale process.
Vince C. Ning, Co-Founder and CEO of Nabis, emphasized the strategic importance of this technological approach. “Our platform is built on robust technology infrastructure specifically designed to enhance growth and access for operators of all sizes within the cannabis ecosystem,” Ning stated. “The New York market presents unique opportunities and challenges, and we believe our integrated solution can significantly contribute to its maturation and the success of its participants.”
Integrated Services and Infrastructure
The Nabis Marketplace provides a comprehensive suite of services essential for wholesale operations. These include robust fulfillment capabilities, ensuring timely and accurate delivery of products. The platform also facilitates rapid order processing and streamlined payment processing, critical components for maintaining healthy cash flow for businesses.
Beyond logistics and finance, the platform incorporates essential support functions such as dedicated customer service and integrated compliance tools. These features are vital for operators to navigate the complex regulatory landscape governing the cannabis industry in New York, helping to ensure adherence to state laws and reduce operational risk.
Supporting these digital capabilities is a crucial physical infrastructure. Nabis has established two strategically located storage facilities within the state. One is situated in the Bronx, providing convenient access to the high-density downstate market, while the other is located in Rochester, serving the upstate region. This dual-facility model enables efficient distribution and allows Nabis to offer 2-day shipping across New York State, a key factor in improving supply chain reliability for dispensaries.
Diverse Brand Participation
Upon launch, the Nabis Marketplace in New York is already supporting a diverse portfolio of approximately 40 brands. This initial cohort includes both prominent local operators and established multi-state entities, reflecting the varied nature of the state’s cannabis industry.
Among the local operators utilizing the platform are Hepworth and Central Processors NY, representing New York’s indigenous cultivation and processing capabilities. The inclusion of multi-state operators such as Jetty Extracts and Smokiez also demonstrates the platform’s ability to serve larger entities seeking efficient market entry and distribution within the state.
Outlook for the New York Market
The introduction of the Nabis Marketplace arrives at a pivotal moment for New York’s legal cannabis industry. As the market continues its trajectory towards the $1.5 billion cumulative sales mark and beyond, the demand for efficient, compliant, and scalable wholesale solutions will only intensify.
The platform’s focus on integrating distribution, financing, and analytics, combined with its physical logistics infrastructure and diverse brand partnerships, positions it as a significant player in the evolution of New York’s cannabis supply chain. By reducing operational friction and enhancing market access, Nabis aims to play a vital role in supporting the continued growth and professionalization of the state’s licensed cannabis businesses.
