Missouri’s premier cannabis company, Hippos, LLC, through its cultivation and manufacturing division OG Yields, has announced a significant expansion of its popular Hugs wellness product line. The latest development introduces three new cannabis tinctures designed to cater to specific consumer needs: Daytime Energy Boost, Stress Relief, and Nighttime Sleep Aid. These new ingestible options are now available at all Hippos dispensary locations across Missouri, broadening the company’s commitment to providing accessible and thoughtfully crafted cannabis-based wellness solutions.
Evolution of the Hugs Wellness Brand
The introduction of these tinctures marks a strategic evolution for the Hugs brand, which initially garnered acclaim for its Hugs Cannabis Salve. This topical product achieved significant recognition, securing first place at the Third Annual Missouri Growers Cup earlier this year. Building on this success, Hippos is extending the Hugs line into ingestible formats, demonstrating a comprehensive approach to wellness that now encompasses both external relief and internal balance. This move aligns with the growing consumer interest in plant-based products that support everyday well-being, positioning Hugs as a versatile wellness brand within the cannabis market.
Detailed Look at the New Tincture Formulations
The new Hugs tincture collection has been meticulously formulated by OG Yields to offer targeted benefits. The Daytime Energy Boost tincture, featuring a citrus flavor, is crafted with THC distillate, ginseng, and green tea extract. This blend is intended to provide a natural lift with added antioxidants and stamina support, making it suitable for morning use. For those seeking calm, the Stress Relief tincture, with a berry flavor, combines THC distillate with chamomile extract and L-theanine to help ease stress and promote relaxation. Completing the trio, the Nighttime Sleep Aid tincture offers a hint of mint and includes THC distillate, valerian root, and lavender extract, designed to foster relaxation and improve sleep quality for a more restful night.
Each tincture is presented in opaque bottles to preserve potency and freshness, complete with clear dosage guidance to encourage responsible consumption. These offerings reflect Hippos Cannabis’ dedication to research-driven formulations and community-centered care.
Hippos, LLC: A Foundation of Innovation and Access
Founded in 2019, Hippos, LLC has established itself as a champion of patient and adult-use access and education within the burgeoning Missouri cannabis industry. The company operates dispensaries in Chesterfield, Columbia, and Springfield, and its cultivation and manufacturing arm, OG Yields, is known for its state-of-the-art greenhouse operations. Hippos is also recognized for its award-winning Brett Hull #16 cannabis strain, showcasing its commitment to quality genetics and product innovation. CEO Nicholas Rinella emphasizes the company’s guiding principle, “Hugs Help,” stating, “With the addition of these tinctures, we’re offering consumers safe, effective, and responsibly formulated products that meet everyday needs – from energizing the morning to unwinding after a stressful day, or simply getting a restful night’s sleep.”
The Trending Cannabis Tincture Market
The expansion comes at a time when the cannabis tincture market is experiencing significant growth. Globally, the market is valued at over $2.5 billion as of 2024 and is projected to expand at a compound annual growth rate of 13.2% through 2030, driven by increasing consumer acceptance and demand for precise, discreet, and health-conscious consumption methods. This growing trend underscores the strategic importance of Hippos’ move to diversify its Hugs product line with these new tinctures, further cementing its position as an innovative player in the cannabis sector.
The new Hugs tinctures are not only available at Hippos dispensaries but are also open for wholesale distribution across Missouri, providing an opportunity for other retailers to offer these wellness-focused cannabis products. This news is a positive development for consumers seeking tailored cannabis solutions for their daily routines.
