In a significant move set to broaden the national conversation around cognitive health and neurodevelopment, acclaimed talk show host Xen Sams and world-renowned brain researcher Dr. Robert Melillo have announced a landmark media partnership. The collaboration will see “A Moment of Xen,” Sams’ popular iHeartRadio program, expand its reach to national radio, digital streaming TV, and social platforms, introducing expert-led content focused on “Brain-Based Wellness.” This alliance aims to make cutting-edge insights into brain development, functional neurology, and cognitive health more accessible to families, professionals, and communities nationwide.
Dr. Robert Melillo is a distinguished figure in the fields of developmental functional neurology and neurobehavioral disorders, bringing over three decades of clinical experience, research, and authorship to the partnership. He is the creator of the “Melillo Method,” a holistic approach to treating a wide spectrum of neurological, physical, and behavioral issues, and the co-founder of the highly successful Brain Balance Achievement Centers, which operate nearly 150 locations across the United States. Dr. Melillo, who holds multiple graduate degrees in neuroscience, neurology, and chiropractic medicine, has authored best-selling books, including “Disconnected Kids,” and has appeared in over a thousand radio and TV interviews, establishing himself as a leading authority on non-pharmaceutical therapies for conditions such as ADHD, autism, dyslexia, and learning disabilities.
“A Moment of Xen,” hosted by the dynamic Xen Sams—an actress, model, mentor, and media personality—has cultivated a loyal following on iHeartRadio’s 710 WOR by offering a unique blend of topics from a millennial mom’s perspective. The show consistently covers film, fashion, pop culture, cryptocurrency, and health, often delving into specialized areas such as cannabis and related subjects. This broad appeal and established presence make it an ideal platform for disseminating vital information on brain health.
The newly announced partnership is set to introduce two prominent new series designed to educate and empower audiences. “The Brain Blueprint” segment will feature Dr. Melillo providing expert insights into childhood neurodevelopment, brain imbalances, and effective non-pharmaceutical therapies for families navigating challenges like ADHD and autism. Complementing this will be “The Write Brain Segment,” an extension of Dr. Melillo’s “Write Brain Podcast” co-hosted with his son, Ellis Melillo. This segment will foster national dialogue by bringing together voices from science, wellness, and creative innovation.
This strategic alliance signifies a major step in expanding “A Moment of Xen’s” national footprint through syndication in key markets like Los Angeles, Chicago, Las Vegas, and Atlanta, with more cities soon to follow. The integration across radio, streaming television, and social media channels will significantly amplify the accessibility of Dr. Melillo’s groundbreaking work in brain-based wellness. Dr. Melillo stated, “This isn’t just about brain science, it’s about transforming lives,” underscoring the profound impact this collaboration aims to achieve. The initiative promises to equip millions with science-backed strategies for enhancing cognitive function and overall well-being, marking a new era for “Brain-Based Wellness” in mainstream media.
